GENRE AND LINGUISTIC FEATURES OF THE TRADITIONAL ETIQUETTE FORMULA «WISH» IN RUSSIAN AND IRANIAN LINGUOCULTURES


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Home Editorial board Publication ethics Information Current Archive Rules for authors Contacts	DOI: 10.46698/VNC.2025.29.22.002 GENRE AND LINGUISTIC FEATURES OF THE TRADITIONAL ETIQUETTE FORMULA «WISH» IN RUSSIAN AND IRANIAN LINGUOCULTURES Es’haq, Rudabe , Mohammadi, Zeynab Isakhan kizi Kavkaz Forum. 2025. Issue 22. Abstract: Interest in studying speech genres such as gratitude, compliment, congratulation and wish remains relevant at present. This is not accidental, since they play an important role in public life and contribute to the formation of speech etiquette. The purpose of this work is to consider the speech act of «wish» within the framework of the emotive speech act of «congratulation» in Russian and Iranian linguocultures. The relevance of this topic is due to the fact that etiquette plays a significant role in regulating interpersonal relations. Speech etiquette is distinguished by its national and cultural specificity, which is inextricably linked with the traditions, aesthetic preferences and mentality of different peoples. Traditional features of communication in different cultures are established group patterns of behavior that are reflected in the choice and use of certain methods of interaction. This is manifested in preferences in the use of words as well as of gestures, facial expressions, which ultimately forms a unique national style of communication, or communicative ethnostyle. The article analyzes the forms and constructions of expression of the speech act «wish» in Russian and Persian. The national style of communication is considered in the context of this speech act in Russian and Iranian linguocultures. Particular attention is paid to the influence of extralinguistic factors, such as features of mentality, interpersonal interaction, cultural values, social norms, attitudes, customs and traditions that determine the specifics of communication in these languages. Keywords: etiquette, speech acts, wishes, the Russian language, the Persian language, linguoculture. Language: Russian Download the full text For citation: Es’haq, R., Mohammadi, Z.I. Genre and linguistic features of the traditional etiquette formula «wish» in Russian and Iranian linguacultures. KAVKAZ-FORUM. 2025, iss. 22(29), pp. 52-60 (In Russian). DOI 10.46698/VNC.2025.29.22.002 + References 1. Formanovskaya, N.I. Kul’tura obshcheniya i rechevoi etiket [Culture of communication and speech etiquette]. Moscow, IKAR, 2004. 236 р. 2. Formanovskaya, N.I. Russkii rechevoi etiket: normativnyi sotsiokul’turnyi kontekst [Russian speech etiquette: normative sociocultural context]. Moscow, Russkii yazyk, 2002. 160 р. 3. Gol’din, V.E. Etiket i rech’ [Etiquette and speech]. Saratov, Saratov State University, 1978. 112 р. 4. Tsurikova, L.V. Problemy estestvennosti diskursa v mezhkul’turnoi kommunikatsii [Problems of naturalness of discourse in intercultural communication]. Thesis abstract of the doctoral dissertation (in Philology). Voronezh, 2002. 40 р. 5. Karasik, V.I. Yazyk sotsial’nogo statusa [Language of social status]. Moscow, Institute of Linguistics of the Russian Academy of Sciences, Volgograd, State Pedagogical University, 1992. 330 р. 6. Trofimova, N.A. Ekspressivnye rechevye akty v dialogicheskom diskurse. Semanticheskii, pragmaticheskii, grammaticheskii analiz [Expressive speech acts in dialogic discourse. Semantic, pragmatic, grammatical analysis]. St. Petersburg, 2008. 376 р. 7. Piotrovskaya, L.A. Emotivnye vyskazyvaniya kak ob“ekt lingvisticheskogo issledovaniya (na materiale russkogo i cheshskogo yazykov) [Emotive statements as an object of linguistic research (in Russian and Czech)]. St. Petersburg, Saint Petersburg University, 1994. 146 р. 8. Fedosyuk, M.Yu. Kompleksnye zhanry razgovornoi rechi: «uteshenie», «ubezhdenie» i «ugovory» [Complex genres of colloquial speech: “consolation”, “persuasion” and “persuasion”]. Russkaya razgovornaya rech’ kak yavlenie gorodskoi kul’tury [Russian colloquial speech as a phenomenon of urban culture]. Yekaterinburg, 1996, рр. 73-94. 9. Efremova, T.F. Sovremennyi tolkovyi slovar’ russkogo yazyka. V 3-kh t. [Modern explanatory dictionary of the Russian language. In 3 volumes]. Moscow, 2005, vol. 2. M-Ya. 1168 p. [Electronic resource]. URL: http://slov.com.ua/efremovoy2/page/lider.43335/ 10. Formanovskaya, N.I. Rechevoi etiket v russkom obshchenii. Teoriya i praktika [Speech etiquette in Russian communication. Theory and practice]. Moscow, 2009. 334 р. ← Contents of issue


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